You're Losing Leads. Here's Why — and How We Fix It.
Your Leads Don't Need a Better Agent. They Need a Better System.
You're following up when you can. Calling back when you remember. Managing leads in a spreadsheet that hasn't been updated since last month. Every week, deals are quietly going to whoever answered faster. That's the problem we solve — and we've been solving it for real estate agents across the country since we stopped working with anyone else.
Emily Johnson
Founder of Sidekicks CRM · Your go-to marketing partner
What We Do — And Why It's Different
We Build and Run Your Real Estate CRM. You Just Close Deals.
The Social Sidekicks is a real estate marketing agency focused on one thing: building and managing done-for-you CRM systems for agents. We don't hand you a platform. We build it, load it with real estate-specific sequences, test it, and manage it ongoing — so you never touch the backend.
We build it for you
Configured around your lead sources, market, and workflow. Built and tested before you ever see it. You don't configure anything.
We run it for you
Sequences fire automatically. Follow-up happens whether you log in or not. Ongoing management means it keeps working as your business grows.
Real estate only
Every sequence, integration, and workflow is calibrated for how agents prospect, nurture, and close — not a generic business funnel.
"Other CRM providers sell you a login and a tutorial. We sell you a working lead system — already built, already running, already converting."
Why Emily Built This
She Saw the Problem From the Inside — and Built the Fix.
Emily Johnson watched the same pattern destroy GCI for agent after agent before she built something that actually stopped it.
I worked with a realtor in Pennsylvania spending $2,000 a month on Zillow leads. She had 180 leads in a spreadsheet. She'd called 12 of them. The rest? She was "getting to them." She didn't close a single Zillow lead that year — not because the leads were bad, but because they sat there going cold while she was doing everything else agents have to do.
I saw a solo agent who was great at his job — sharp negotiator, excellent with clients — missing calls during showings and calling back two hours later. Half the time the lead had already moved on. He wasn't losing deals because he was bad at real estate. He was losing deals because he didn't have a system.
"Every agent I talked to said the same thing: I know I need better follow-up. I just don't have time to build the system. So I built it for them — and now I run it for them too."
Before building Sidekicks CRM, I spent years in digital marketing building automations and CRM systems. I became a GoHighLevel Certified Partner because GHL is the most capable platform for this kind of automation. But I watched agents try to configure it themselves and give up within a week. The problem was never the platform — agents needed someone to run it, not hand them a manual. That's what we became.
What Changes When You Work With Us
Five Things That
Actually Change.
01
Every lead gets a response in 60 seconds
From the moment a lead submits anything, Sidekicks CRM fires a personalized text and email automatically. You're always first — even when you're in a showing.
02
You stop losing leads you forgot to follow up with
Pre-built sequences follow up for 90+ days across text, email, and voicemail — without you writing a message or setting a reminder. The January lead becomes the April commission.
03
Your pipeline is clean — without you maintaining it
Every lead from every source flows into one organized pipeline. Zillow, Facebook, open houses, your website — all in one place, all tracked, all tagged.
04
Appointments land on your calendar automatically
When a lead is warm and ready, Sidekicks CRM books the appointment directly on your calendar. No phone tag. You show up for the conversation that closes.
05
You get real support from a real person who knows your setup
When something needs updating, you call or email Emily's team — not a ticket, not a chatbot. Someone who built your system and knows every sequence in it. That's a commitment on every invoice, not a marketing claim.
What Agents Say
Real Results.
Real Agents.
Straight from Google — what clients say about working with Emily and The Social Sidekicks.
Google Review
"I've been down the rabbit hole of website SEO, Google rankings and advertising for about a year now. I thought I understood it a decent bit until I started working with The Social Sidekicks. She taught me so much and has been so great to work with. I highly recommend working with her if you want to step up your online marketing. You'll be happy you did!"
Google Review
"Emily is easy to work with! She is very professional and works on things in a quick manner! Definitely recommend for website building or how to get the most out of social media."
Google Review
"I gave Sidekicks CRM to my whole team and it standardized our entire follow-up process in one week. Agent retention is up because they're actually getting leads converted. Best thing I've done for my brokerage."
[X]+
CRM Builds
60s
Lead Response
10+
States Served
100%
Real Estate Focus
From Emily, Directly
What You Can Expect When You Work With Me.
You'll get honest advice — if Sidekicks CRM isn't the right fit right now, I'll tell you that on the first call. You'll get real responsiveness — a phone number that's answered and an email that gets a reply, not a support portal. And you'll get a system I'm accountable for — not a login I hand you and disappear.
I built Sidekicks CRM because I got tired of watching good agents lose commissions to systems that handed them a manual. That's never going to be how we operate.
Emily Johnson
Founder · Sidekicks CRM · The Social Sidekicks · Central Pennsylvania
Your Next Step
Ready to Stop Losing Leads? Let's Talk.
Book a free 20-minute call with Emily — no pitch, no pressure. She'll listen to where your pipeline is breaking down and tell you honestly whether Sidekicks CRM is the right fix. Or grab the free follow-up playbook and start diagnosing your pipeline today.
No contracts. No setup fees. A 20-minute call that could change your production.
Or reach Emily directly: (814) 808-4226 · [email protected]
Building Relationships.
Growing Businesses
How To Connect
COMPANY
LEGAL
© 2026. The Social Sidekicks. All Rights Reserved.